Ping An recognized at the Efma-Accenture Innovation in Insurance Awards 2022 for reimagining the customer experience
HONG KONG and SHANGHAI, June 22, 2022 /PRNewswire/ — Ping An Insurance Company (Group) of Chinaltd. (hereafter “Ping An” or the “Group”, HKEx:2318; SSE:601318) is pleased to announce that Ping a life won the Global Bronze Award for Re-imagining the Customer Experience at the Efma-Accenture Innovation in Insurance Awards 2022 with its “Intelligent Visiting Assistant – AI Meeting Platform”. Ping a life is the only Chinese company among the winners, demonstrating its outstanding performance in digital transformation
Built with Ping An’s proprietary artificial intelligence (AI) technology, “Intelligent Visitor Assistant – AI Meeting Platform” has been used in a wide range of business scenarios, including agent recruitment, smart training, and digital sales management , to fully support the agent team to carry out recruitment, training and marketing management.
In the process of recruiting agents, the AI Interview tool can identify multidimensional information of potential agents through intelligent conversation recognition and generate interview reports, which can save a lot of manpower and maintenance costs. From March 2022AI Interview supported 17.98 million interviews over 2.76 million hours.
During the agent training session, the AI training simulates real-life sales practices and improves agent sales techniques by interacting with bots and receiving training feedback. From March 2022AI Training delivered 830.5 million training sessions.
In exposure marketing, the tool provides agents with features such as real-time Q&A with chatbots, intelligent conversation assistance, and conversation summaries. Additionally, it also supports hosting large-scale online seminars and conferences for up to 300 participants, making it the first of its kind in the insurance industry. In 2021, the platform facilitated over 70,000 online product pitch meetings, with an average monthly meeting time exceeding 150,000 hours.
Ping An continues to advance its life insurance reform and strengthen its core competitiveness. Guided by the Group’s “Finance + Technology” strategy, Ping a life will continue to explore ways to facilitate the seamless integration of technology and business and promote innovative technologies and solutions in the areas of marketing, services and risk management.
The Efma-Accenture Innovation in Insurance Awards were launched by Efma and Accenture in 2016. Efma is a global non-profit organization created by banks and insurance companies to support the development of the industry. Accenture is a global leader in professional services. The award recognizes the most innovative insurance projects, initiatives and ideas globally.
This year, the competition received 398 outstanding projects from 44 countries and more than 250 insurance organizations across Europe, North Americaand the Asia Pacific. Participants included internationally renowned insurance companies, such as AXA of FranceAllianz of Germanyand discovery of South Africa.
JWinning projects are subject to independent voting by a panel of global industry experts.
About Ping An Group
Ping An Insurance Company (Group) Chinaltd. (“Ping An“) aims to become a world leader in retail financial services. With more than 223 million individual customers and nearly 657 million Internet users, Ping An is one of the largest financial services companies in the world. Ping An focuses on two main areas of activity, “integrated finance” and “health”, covering the provision of financial and healthcare services through its integrated financial services platform and its ecosystems in financial services, health, automotive services and smart city services. The “finance + technology” and “finance + ecosystem” strategies aim to offer customers and Internet users innovative and simple products and services using technology. As China first stock insurance company, Ping An is committed to the highest standards of corporate reporting and corporate governance. The Group is listed on the stock exchange in hong kong and Shanghai. Ping An ranked 6th in the Forbes Global 2000 list in 2021 and ranked 16th in the Fortune Global 500 list in 2021.
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SOURCE Ping An Insurance Company (Group) of Chinaltd.